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Internal Marketing: The Least Expensive, Most Effective Marketing

Posted by Z Dental Group - December 14th, 2011

  by Roger P. Levin, DDS Since a recession, marketing has turn a prerequisite rather than an option. Unfortunately, many dentists seem to consider that means external marketing — regulating ads, promulgation out approach mail, putting adult billboards, signing adult with Groupon, etc. The problem with outmost selling is two-fold. First, it can get unequivocally […]

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PPACA: Dental Plans Weigh in on Essental Benefits

Posted by Z Dental Group - November 20th, 2011

Designers of a new “essential health benefits” (EHB) package should make certain that consumers have a ability to review dental skeleton and buy dental coverage alone from medical coverage. Dr. William Kohn, a deputy of a Delta Dental Plans Association, Oak Brook, Ill., creates that justification in testimony presented to a U.S. Department of Health […]

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